Uniting Frenemies: Crafting a Unified Revenue Engine with ABM

Join Stephanie Quinn, Sr. Director of Digital + Integrated Marketing at Demandbase and Corey Goldstein, Strategic Account Director at Salesloft where they showcase how Account-Based Marketing can turn these frenemies into power partners! We’ll dish out the secret sauce on:

• Aligning on shared metrics
• Data being the single source of truth
• Key steps to alignment through the planning and execution stages
• How to get started – and fast!

Ditch the silos and join us for 30 minutes of aha moments, practical tips, and maybe a few laughs. Your accounts (and teams) will thank you!