3 ROI recipes to accelerate your GTM success

Heat up your GTM efforts with these practical recipes. Each recipe includes step-by-step directions and measurable results and impact.

In this webinar, you’ll learn how to:

• Leverage in market signals to find who is in market today and prioritize sales time
• Build a perfect A/B advertising test to show the value of account-based strategy
• Measure account-based versus demand gen close rates to showcase ROI and budget justification