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2023 Magic Quadrant for Account-Based Marketing

2023 Gartner® Magic Quadrant™ for Account-Based Marketing (ABM) Platforms

Gartner® Acknowledges Demandbase as One of the Two Recognized Leaders in the 2023 Magic Quadrant™ for Account-Based Marketing (ABM) Platforms.


Gartner named Demandbase a Leader among the evaluated ABM vendors in the 2023 Magic Quadrant for Account-Based Marketing (ABM) Platforms.

Read the Gartner® ABM Magic Quadrant™ report today to:
  • Receive an objective overview of account-based marketing (ABM) platform vendors in the market
  • Gain a deeper understanding of how an ABM solution can improve alignment of marketing, sales, and revops teams
  • Read about Demandbase’s strengths and cautions among other evaluated vendors in the ABM space and choose the vendor that best fits your goals
  • Read the report now!
In the Gartner ABM Magic Quadrant™ report, ABM vendors are evaluated across two axes: Ability to Execute and Completeness of Vision. Demandbase is positioned in the Leaders’ Quadrant.

Gartner, Magic Quadrant™ for Account-Based Marketing Platforms, Ray Pun, Christy Ferguson, Jeff Goldberg, Julian Poulter, Jennifer Silverstein, 30 October 2023.

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Demandbase.

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