ABM and AI for Marketers: Priority Use Cases for 2025
As we head into 2025, the intersection of Account-Based Marketing (ABM) and Artificial Intelligence (AI) is creating opportunities for marketers to drive personalized, data-driven campaigns that deliver better results.
In this webinar, we’ll explore three game-changing uses that leverage the power of ABM and AI. Join Alicia Hale, SVP of Growth Marketing and Tom Keefe, Principal GTM Expert at Demandbase as they share how AI can elevate your ABM efforts. You’ll walk away with actionable tips and examples on how to implement these strategies, giving your marketing team a competitive edge in 2025 and beyond. Key Takeaways:
- How to harness AI to supercharge your ABM campaigns
- The role of predictive analytics in identifying and engaging high-value accounts
- Best practices for creating personalized experiences that drive conversions
Speakers
Tom Keefe
Principal GTM Expert, Demandbase
Alicia Hale
SVP Growth Marketing, Demandbase
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