Demandbase Demandbase

HealthEdge Creates Leverage and Efficient Processes with Technology


Through rapid growth and acquisitions, HealthEdge Inc. needed to create more efficient processes for marketing and sales. With a small team we learned how to utilize the available tools to capture engagement and turn that into qualified leads. In this session you will learn how to identify and act on new areas of opportunity for your sales team; create leverage with the help of data and technology; and engage with and create buy in from key stakeholders.

Related content

As we step into 2025, it’s clear that B2B marketing is evolving rapidly, and account-based marketing (ABM) is at the forefront of this transformation. ABM will encompass all demand generation, making it imperative for organizations to scale account-based strategies across every aspect of B2B marketing. Join this interactive webinar with guest speaker Kelvin Gee, Principal…

Unravel the power of intent signals to engage accounts and accelerate sales. Register for our Jan 16 webinar and supercharge your ABM results.

Unlock the Power of ABM at Scale Webinar

January 23, 2025 — VIRTUAL

Learn to scale ABM from pilot to enterprise-wide success. Join our webinar for strategies, frameworks, and expert tips to elevate your ABM strategy.

Connect with marketing and sales professionals at Justin Timberlake’s concert in Austin. Don’t miss this unique night of music and networking!