Recorded at the Martechopia event in London, Sophie Rausch, Head of Digital Marketing at Randstad Enterprise delves into strategies for streamlining and optimising martech efficiency. Explore how she is navigating resource limitations, ensuring a seamless ABM program relaunch through a strategic Demandbase partnership, and reshaping the martech stack for ultimate success.
You’ll learn:
Sophie Rausch
Head of Digital Marketing, Randstad Enterprise
Paul Graves
CSM Team Lead, EMEA, Demandbase
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